Amy Jo Kim's Community Building on the Web : Secret Strategies for PDF

By Amy Jo Kim

ISBN-10: 0201874849

ISBN-13: 9780201874846

What makes a website an online group? How have websites like Yahoo, iVillage, eBay, and AncientSites controlled to draw and retain a faithful following? How can internet builders create transforming into, thriving websites that serve a huge functionality in people's lives? group development on the internet introduces and examines 9 crucial layout concepts for placing jointly vivid, welcoming on-line groups. Amy Jo Kim, a number one specialist in net neighborhood layout, has helped AOL, Yahoo, Oracle, MTV, and others begin on-line worlds that experience turn into flourishing accumulating areas that individuals get back to repeatedly. The publication is stuffed with informative examples, case experiences, and strategies for each aspect of internet groups, from welcoming viewers to education neighborhood leaders. (Previously introduced at the wintry weather ninety eight list.)

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Additional info for Community Building on the Web : Secret Strategies for Successful Online Communities

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At this time, consistent member identity isn't a priority for CNN, so they live with the possible conflict. Many sites demand consistent identity, however, and the limitations of most current third-party community tools make it difficult to provide a "log in once, access everything" environment. That's one reason so many Web communities build their own tools and platforms. Roll Your Own Whether driven by frustration with existing tools, or a need for special features, you might decide to develop your own software.

Com eGroups makes it easy for anyone to create their own public or private mailing list. Each mailing list has an info page containing a mission statement, posting policy, usage stats, and links to a member roster, a message archive, events calendar, a file upload area, and other features. These services are fine for a small community, but if you're running a large, commercial Web community, you'll probably want to have more control over the contents and appearance of your mailing lists. com) who can help you manage your mailing lists.

Be aware, however, that your members will be required to register with the service to participate in your community, which means you won't own your member database (see Chapter 3), and your gathering places will come with advertising (so often true with "free" services). com)—to create a board that looks like part of your site but actually runs from the bureau's servers. This approach can help you get started quickly and is especially helpful when you don't have in-house technical expertise or don't want to use it on this task.

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Community Building on the Web : Secret Strategies for Successful Online Communities by Amy Jo Kim


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