Download PDF by Jose A. Medina-garrido, Salustiano Martinez-fierro, Jose: Cases on Information Technology Entrepreneurship

By Jose A. Medina-garrido, Salustiano Martinez-fierro, Jose Ruiz Navarro

ISBN-10: 1599046121

ISBN-13: 9781599046129

ISBN-10: 1599046148

ISBN-13: 9781599046143

Webhosting a company enterprise solely via details know-how (IT) has more and more been the initiative of many marketers. The life of IT within the small-business quarter promotes entrepreneurship via delivering possibilities outdoor of the other company realm: utilizing IT as a strategic virtue, marketers can fast movement towards reaching their company objectives. instances on info expertise and Entrepreneurship is a state of the art look at the way it could be the structural starting place of an entrepreneurship, and describes particular examples of IT because the base of a start-up company--providing perception into the successes and screw ups of employing IT in cutting edge methods.

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Team. According to Kakati (2003), a diversified management team combining both managerial and technical skills contributes to successful ventures. 15 Currently, FON’s human team is made Copyright © 2008, IGI Global. Copying or distributing in print or electronic forms without written permission of IGI Global is prohibited. 16 Fon is directed by Martin and his management team, including a CFO, COO, International Business Developer, European Business Developer, and Asian Business Developer. Under these positions we find country managers and logistics and marketing directors.

For Martin Varsavsky, Internet is a way of life. He not only creates Internet businesses, but also shares his ideas over the Internet, communicates with his employees over the Internet, and in general he considers that the Internet is the best tool for improving democracy. For this entrepreneur, the Internet allows one to compare opinions, become informed, feed creativity, and learn to be critical. Martin is hyperactive using e-mail and that results in what a partner calls “all time productivity”.

Com). Looking to better understand the entrepreneurial nature of the founder, it is worth going into his life history in order to try to find some of the reasons that help to explain his continuous creative entrepreneurial behavior and his tendency to develop projects in the realm of new technologies. Born in Argentina and nationalized Spanish, he grew up in a family of intellectuals of Jewish origin that emigrated to the United States for political reasons when Martin was only 16 years of age.

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Cases on Information Technology Entrepreneurship by Jose A. Medina-garrido, Salustiano Martinez-fierro, Jose Ruiz Navarro


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