By Ngiste Abebe, Mary Trina Bolton, Maggie Pavelka, Morgan Pierstorff
In 2012, over 4 billion humans tuned in to observe the London summer season Olympics. because the unmarried biggest mega-event on the earth, the Olympics has the ability to captivate the worldwide mind's eye. lengthy sooner than athletes vie for a gold medal, although, pageant among towns wanting to host the video games kicks off with a rigorous bid strategy. The long and costly activity to host the Olympics is as high-stakes as any carrying occasion. instead of encouraging towns to chorus from bidding, Bidding for improvement takes a coverage technique that demanding situations stakeholders to bid responsibly and strategically in pursuit of concrete outcomes.
Every bid urban has the aptitude to speed up long term transportation improvement via a strategic and strong making plans technique. This e-book concentrates at the phenomenon of repeat Olympic bids and the possibilities which may come from bidding, quite for these towns that by no means win the video games. during this context, Bidding for Development explores the intersection among transportation infrastructure improvement, the Olympic bid procedure, and the ensuing legacies skilled by way of bid losers. The findings tackle the valuable query: how can partaking within the Olympic bid procedure speed up transportation improvement whatever the bid result?
In reaction, this publication provides a Bid Framework outlining how and while towns may possibly use the bid to unite assets, align transportation priorities, and empower leaders to accomplish city improvement pursuits in guidance for the Olympic bid. The Bid Framework is then utilized to 2 case stories, Manchester and Istanbul, to check each one bid loser's effectiveness in utilizing the bid method to catalyze transportation improvement. simultaneously, the ebook takes under consideration how the foreign Olympic Committee’s evolving bid laws and specifications relate to city improvement and optimistic social legacy. Bidding for Development gives you actionable ideas for all Olympic stakeholders to enhance the price of the bid strategy and transportation merits past the Games.
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Additional info for Bidding for Development: How the Olympic Bid Process Can Accelerate Transportation Development
Keeping pace with the evolution of the Games and IOC expectations, international Olympics advisor, Charlie Battle, has remarked, “In the more historic bids, cities used to talk about what they have…we have an airport and metro. Now, cities talk more about what they will have…” . More than ever, the IOC and its Olympic agenda play a significant role in validating necessary infrastructural development that has more recently been identified as an essential product of the Games. 3 IOC Support for Growth and Sustainability 19 IOC Support for Growth and Sustainability The influence of the IOC in developing urban infrastructure becomes most prevalent during the bid process.
Prompted by the commission’s findings, the IOC officially embraced the concept of an Olympic Legacy in 2003  and has further expanded it to encompass five categories—sports, society, environment, urban factors, and economics. Similarly, IOC President Jacques Rogge has consistently highlighted the expansion of IOC interests beyond the two weeks of sporting events to the “social responsibility of ensuring that the host cities bequeath a positive legacy” . Under President Rogge’s leadership, the Olympic Legacy has become coined as the IOC’s raison d’être .
Challenging realities undermine the IOC’s best intentions. The IOC has placed an increased emphasis on a positive legacy only in so far as it supports the Olympic brand. While host cities experience some positive outcomes from hosting the Games, the time and finances put into executing an Olympic bid and the Games have a steep opportunity cost. Every bid city must judiciously consider if the cost of meeting IOC requirements brings a greater reward than the cost of a more direct investment in its citizens, such as support of health care or educational initiatives .
Bidding for Development: How the Olympic Bid Process Can Accelerate Transportation Development by Ngiste Abebe, Mary Trina Bolton, Maggie Pavelka, Morgan Pierstorff